Local Team Sponsorship is more important than you think… Here’s Why!
You have probably heard that certain things in life are inevitable. So, whether you are a local business owner just starting out or the founder of a ‘Fortune 500’ company, Eastern Plant Hire is here to tell you that the ‘Sponsorship’ conversation is just around the corner.
We understand that sponsoring an event or a team can be daunting, after all, you have been digging for days to earn a ‘buck’ and now someone is asking for your hard-earned coin… So what do you do? Well here is what we have learned from sponsoring the ‘Doncaster Dragons’ Baseball Club. LIVE GREEN. LOVE GOLD! Sorry… We’re huge fans!
Your Sponsorship can make a real difference!
Those who have been approached to sponsor an event or a local sports team will be well aware of the propaganda that arrives neatly packaged in your inbox after showing the slightest expression of interest…
“Opportunity of a lifetime!”
“Valuable Brand Exposure!”
“Huge Return on Investment!”
These are typical email subject lines that come flooding through once you make it known that you are in the giving kind of mood. While sponsorship does deliver a range of commercial benefits and some of these lines may be true, sponsorship is less about the money and more about the community!
We are so proud to be apart of something bigger through the Doncaster Dragons and know that sponsorship can make a real difference! Whether we are helping provide access to better equipment and facilities or just watching our ‘Dragons’ develop – the difference a little bit of funding can make in the community is heavily understated.
Sponsorship is less about spending $100 today and getting back $200 tomorrow but more about giving time to recognise those that have transformed your community into what it is.
Team Sponsorship isn’t just for the ‘big’ guys…
Perhaps one of the biggest excuses small businesses may use when avoiding sponsorship requests falls on the trusty “I’m just a small business” card. Mate… You are digging yourself a deeper hole (Trust us, we do that for a living). Local team sponsorship is for everyone, and the value it provides is tenfold its monetary worth. Just look at our fellow Doncaster Baseball Club Sponsors. No matter the contribution, when everyone ‘pitches’ in, you can make a huge difference. You don’t need to make a million to give a million! At Eastern Plant Hire, we simply believe you can make an impact at any stage in your career and sponsoring a local sports team is a way to make yours last!
Build lasting community relationships
Building lasting community relationships is potentially the most beneficial aspect of local sponsorship and the biggest reason you should begin your sponsorship journey today! Whether you truly care about your community, or after all, you are here to make a dollar… Genuine community engagement is an invaluable asset in creating a brand for your business and yourself. The relationships we have developed between Eastern Plant Hire and the local Doncaster Dragons Community over the course of our sponsorship, has been a truly ‘eye-opening’ and something that we look forward to continuing into the future! While it’s unlikely that our excavators will be hitting any ‘foul balls’ on the diamond – you can bet we will be behind the mesh showing our full support!